The Future of the Ratings Panel
Jennifer Hessler / Bucknell University
Jennifer Hessler discusses the place of Nielsen and comScore’s ratings panels in the digital age.
Read moreA Critical Forum on Media and Culture
A Critical Forum on Media and Culture
Jennifer Hessler discusses the place of Nielsen and comScore’s ratings panels in the digital age.
Read moreInterrogating audiences’ ability to share ideological interpretations of interactive texts, Ryan Stoldt argues people’s cultural tastes impact the range of questions they will encounter through interactive texts.
Read moreTim Havens considers Netflix as a case study to develop a typology for studying the role of algorithmic audience analysis in commercial African American streaming culture.
Read moreLane Mann looks into SVOD audience constructions, brand strategies, and definitions of success in order to understand the industry’s ever-changing views of audiences.
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