Flow

Dr. Newman explores how the use of camera looks in sitcoms like Abbott Elementary serves as a comedic device that establishes a direct connection with the audience, blending old and new traditions of comedic performance to invite viewer participation and emotional response.

Matthew Crain argues that advertising’s integration into AI-driven media technologies, such as Perplexity’s AI search engine, is not driven by natural market tendencies. Instead, it results from systemic commodification and political-economic forces, as analyzed through the Political Economy of Media and Communications (PEMC) framework.

Gerald Sim critiques Big Tech’s lobbying strategies against antitrust legislation, arguing that companies use technoliberal narratives, racialized imagery, and nationalist rhetoric, such as the “China Argument,” to manipulate public opinion, obscure exploitative labor practices, and maintain dominance.

Dr. Roderik Smits explores various factors affecting what constitutes “fair pay” in the film and television industries.

Andrew Stubbs-Lacy explores the representation and construction of management in football with a focus on Welcome to Wrexham.