The Linguistics of Taste
By: Thomas Aiello / University of Arkansas
What’s in a “colder tasting” or “better tasting” beer? In this article, Aiello takes on advertising at its “best.”
A Critical Forum on Media and Culture
A Critical Forum on Media and Culture
By: Thomas Aiello / University of Arkansas
What’s in a “colder tasting” or “better tasting” beer? In this article, Aiello takes on advertising at its “best.”