Denise Mann / University of California – Los Angeles – Flow

NBC vs. YouTube: The Blogosphere’s Bottom-Up Backlash Against Big Media
Denise Mann / University of California – Los Angeles

October 4, 2009 Denise Mann / University of California - Los Angeles 2 comments

Big Media’s ‘TV Everywhere’ Approach: A Top-Down Vision of the World(WideWeb)
Denise Mann / University of California – Los Angeles

August 21, 2009 Denise Mann / University of California - Los Angeles One comment

An examination of NBC’s “top-down” approach to programming and entertainment.

Does ‘Heroes 360’ Represent NBC’s Blistering Vision of the Future?
Denise Mann / University of California – Los Angeles

July 10, 2009 Denise Mann / University of California - Los Angeles One comment

An exploration of the ongoing tension between user-generated and official, network generated content in the Heroes websites.